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Flavor Catalystz @flavorcatalystz
How to Launch a Ready to Drink Tea Brand in India
The opportunity is real, but RTD tea formulation carries its own specific technical challenges that founders coming from juice or soft drink backgrounds often underestimate — tea behaves very differently than other beverage bases once you try to stabilise it for a long, ambient shelf life.
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01:43 AM - Nov 02, 2026
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